Kana Software and IBM announced that the two companies are significantly expanding their Global Strategic Alliance agreement.
Kana and IBM will jointly market sell and support Service Oriented Architecture (SOA)-based customer service solutions built on open technologies from both companies.
As part of the news, Kana has also signed a new original equipment management agreement (OEM) to capture a larger piece of the growing customer service and support segment of the customer relationship management (CRM) market. Kana will embed IBM middleware including WebSphere and DB2 in its next-generation enterprise customer service solutions.