How do SOA (service-oriented architecture) and Web 2.0 services come together?Are we entering an era where a variety of business services from a spectrum of sources contribute to and perhaps dominate new business process aggregation?
If so, won't that require a level of governance to protect enterprises from flighty Web-based services, while still allowing a thousand ideas for business mashups to blossom?
Wouldn't trusted providers of Web services -- Amazon, Google, Salesforce.com, Yahoo, RealNetworks, Windows Live and eBay/PayPal, et. al. -- constitute a form of mashup governance by making their offerings mission critical, in effect engaging enterprises based on trust, compelling value, customer service and ease of integration and use?