There's an old sports adage that the future is now and OASIS seems to have bought into the concept, forming a technical committee designed to figure out how the next generation of computing will dovetail with service-oriented architecture.
The OASIS Semantic Execution Environment Technical Committee will look to bring together developing movements like the Semantic Web and grid computing with SOA. The Semantic Web, designed to create a format where users and computers can hold free-flowing conversations, to date has been the pet project of World Wide Web creator Tim Berners-Lee and housed within the W3C standards body.
The OASIS effort will look to take that work and apply it to specific business uses inside the context of SOA. How soon such things can yield practical business applications is anyone's guess, but the idea is to make users the functioning endpoints of a computing network.